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THE MUSIC NEST: Charting the Latest Singles and Videos

I know that a lot of music video and commercial directors wanna be big time Hollywood players someday, but come on, “What You Do”, by Chrisette Michele and Ne-Yo, takes it to the extreme. “A Ray Kay Film” it says at the start. Yeah right. Somebody needs to tell Mr. Kay that in order for something to be considered a film, it has to be shot on film. Although, apparently you can take Hollywood by storm after making mediocre music videos. McG (Charlies Angels, Terminator Salvation) comes to mind.

The video for “Smile” by Uncle Kracker had its big premiere on Yahoo! this week. Wow. What a feat! If you can stomach the annoying advertisemnets beforehand, get ready for an even more annoying image of Matthew Shafer trying to look intimidating with sunglasses.

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